More than a buzz word, a CMS is often the backbone of many successful websites. Wikipedia defines the acronym in these words:
“A content management system (CMS) is a computer application used to manage work flow needed to collaboratively create, edit, review, index, search, publish and archive various kinds of digital media and electronic text.
A ‘web content management’ (WCM) system is a CMS designed to simplify the publication of Web content to Web sites, in particular, allowing content creators to submit content without requiring technical knowledge of HTML or the uploading of files.”
MAJOR BENEFITS
In contrast to a static website, a CMS is considered dynamic and will not only rank better in Search Engine results (due to the freshness of the information), but will also attract returning visitors eager to get your updates.
Depending on the CMS, you will be able to change the texts and pictures as you wish, add new products to your online store, promote events, manage your newsletters, add pages, write your news… and your website will really come to life.
